Walking on air with 24x ROAS
OOFOS
OOFOS were already hitting targets but wanted to exceed targets without losing profitability.
Through strategic multi channel tactics, utilizing AI and channel best practices we were able to help them crush their monthly revenue targets.
OOFOS shoes have been taking the footwear industry by storm. Showing up in everything from wedding photos to fitness influencer accounts. What makes this unique sandal stand out in a crowded marketplace?
Their revolutionary technology that absorbs up to 37% more impact than traditional footwear. Every single OOFOS style carries the American Podiatric Medical Association Seal of Acceptance.
Blue Meta got to work on a multi-channel campaign including targeted Google Ads and Facebook Ads. OOFOS invested in new brand creative so we could better tap into the lifestyle market for their product. Then a series of ads was created for both platforms incorporating AI and best channel practices.
We focused on segmenting their performance max campaigns, and refining both their high and low performing SKUS for best results.
NUMBERS DON'T LIE
The Results
238%
Increased ROAS for Google Ads YOY
147%
Increased ROAS for Meta Ads YOY
193%
Combined ROAS Increase YOY
100%
Increase in online store orders
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Customer Support
OOFOS
OOFOS were already hitting targets but wanted to exceed targets without losing profitability.
Through strategic multi channel tactics, utilizing AI and channel best practices we were able to help them crush their monthly revenue targets.
OOFOS shoes have been taking the footwear industry by storm. Showing up in everything from wedding photos to fitness influencer accounts. What makes this unique sandal stand out in a crowded marketplace?
Their revolutionary technology that absorbs up to 37% more impact than traditional footwear. Every single OOFOS style carries the American Podiatric Medical Association Seal of Acceptance.
Fiber Tribe got to work on a multi-channel campaign including targeted Google Ads and Facebook Ads. OOFOS invested in new brand creative so we could better tap into the lifestyle market for their product. Then a series of ads was created for both platforms incorporating AI and best channel practices.
We focused on segmenting their performance max campaigns, and refining both their high and low performing SKUS for best results.